On Wednesday, August 19, 2015, RMR's client iCore Networks will be hosting a UC & Cloud Connect Networking Event for CTO's, CIO's, and IT Professionals, featuring information on Best Practices in Hosted VoIP, Unified Communications & Cloud Services. All the event information is included below. Executive Tech Networking Event: Hosted by iCore Networks UC & Cloud Connect (complimentary) at Sullivan's Steakhouse in Baltimore, MD - Collaborate with confidence at iCore's UC & Cloud Connect, an exclusive networking event bringing together Baltimore's elite tech execs, held Wednesday, August 19th at Sullivan's Steakhouse. Register Today Join local CTOs, CIOs, and Directors of IT to share best practices around Hosted VoIP, Unified Communications, and Cloud. Enjoy an evening of networking, cocktails, and hors d'oeuvres at this complimentary event. Space fills up fast, so register early to guarantee your spot! All attendees will be entered into a Prize Raffle for a chance to win a [...]
Did you catch RMR’s recent column in Washington SmartCEO Magazine? If not, the article can be found below. You can also find all of RMR’s articles from the magazine here. Eight steps to using the media to introduce new products The greatest challenge facing any new product is the FUD Factor—Fear, Uncertainty and Doubt. This holds true whether you’re trying to influence analysts, editors, prospects or customers. Effective public relations not only eliminates FUD, it earns your product the dominant position in customer minds. In PR, like many areas of business, the 80-20 rule applies. In this case, 20 percent of the market influences the other 80 percent of the market. In his book titled “The 22 Immutable Laws of Branding” author Al Ries says, “The birth of a brand is achieved through public relations, not advertising.” When your product is first in its category, effective PR [...]
On Wednesday, June 17, 2015, RMR's client iCore Networks will be hosting a UC & Cloud Connect Networking Event for CTO's, CIO's, and IT Professionals, featuring information on Best Practices in Hosted VoIP, Unified Communications & Cloud Services. All the event information is included below. Executive Tech Networking Event: Hosted by iCore Networks UC & Cloud Connect (complimentary) at the Gryphon in Washington, DC Register Today Collaborate with confidence at iCore's UC & Cloud Connect, an exclusive networking event bringing together Washington, DC's elite tech execs, held Wednesday, June 17th at the Gryphon. Join local CTOs, CIOs, and Directors of IT to share best practices around Hosted VoIP, Unified Communications, and Cloud. Enjoy an evening of networking, cocktails, and hors d'oeuvres at this complimentary event. Space fills up fast, so register early to guarantee your spot! [...]
RMR's client, The Endowment for Middle East Truth (EMET), is inviting RMR clients and friends to their 9th Annual Rays of Light in the Darkness Dinner. It will be a wonderful evening with leading Members of Congress from both parties, and I hope you will join us! Please follow the link (included below) to register. When: Thursday, June 18th, 2015 at 7:00 pm (Cocktail Reception at 6:00 pm) What: Please join EMET in honoring this year's "Speaker of Truth" awardees including Arkansas Senator, Tom Cotton; Texas Congressman, Louie Gohmert; Canadian Parliamentarian, Irwin Cotler; Talk Show Host and Author, Erick Stakelbeck; Muslim Zionist, Kasim Hafeez; and Founder of the World Values Network, Rabbi Shmuley Boteach Where: Washington, DC (For security purposes, the location will be disclosed when you register) Register: To register online, please click here. For security, you must pre-register by June 5, 2015. Inquiries [...]
RMR's client, ICAT Logistics, recently completed a successful philanthropic effort with its partner, Rendez-vous: Haiti, to provide transportation to a Haitian orphanage in need. The clip from Business Monthly talking about this partnership can be found below:
Have you checked out the Testimonials page (https://rmr.com/our-clients/testimonials/) on the RMR website yet? We are always thrilled to hear from happy clients and continue to update this page, including the recent testimonial from Michael Sanzi, CEO of Big Brothers Big Sisters of the National Capital Area!
Did you catch RMR’s recent column in Washington SmartCEO Magazine? If not, the article can be found below. You can also find all of RMR’s articles from the magazine here. 10 Tips to Sharpen Your PR Practicing public relations is much like handling explosives. Detonate in just the right way and your blast does its job, capturing lots of attention. But handle your detonation recklessly and it can explode in your face – also capturing lots of attention. Savvy marketers realize that before they ignite any public relations program, they better have a systematic game plan for how they’ll proceed. When you go out too early in your development schedule and talk about how great your product is going to be, you might get some press coverage, which is great! But if your development schedule then slips, reporters will certainly remember, and your credibility will suffer. To [...]
RMR & Associates Adds Go-to-Market Service Offering to its Wide Array of Value-Driven Integrated Marketing Solutions The award-winning integrated marketing firm delivers additional value, ROI, and expanded thought leadership to clients to drive greater business success, nurture a culture of entrepreneurship and fast-growth Rockville, MD - March 18, 2015 - RMR & Associates, Inc. (www.rmr.com), one of the Washington DC Metropolitan Area's leading Integrated Marketing, Advertising, and Public Relations firms, announced today that it has added a comprehensive, phased Go-to-Market service offering to its arsenal of value-driven solutions, to help clients maximize the launch, market position, fast growth revenue, ROI, and success of their new products and services. Comprised of five phases, which may be conducted separately or as a full package depending on a client's individual needs and budgetary constraints, RMR's Go-to-Market offering was developed to bring added expertise to [...]
Did you catch RMR's recent column in Washington SmartCEO Magazine? If not, the article can be found below. You can also find all of RMR's articles from the magazine here. Nine Fresh Ideas for Better Sales and Marketing Integration Once upon a time, an enterprising company hired a marketing firm to create a dynamic, multi-faceted campaign that included advertising, PR, and targeted email. A few days after the campaign broke, the company received an envelope containing a check and a note saying, “I’ve been waiting forever for a product like this! Send me 1000 of them right away!” The CEO ran to the bank with that check immediately, ran back, and waited for the next day’s mail. And the next, and the next and the next….and guess what happened? Nothing! That’s because the chances of receiving a large order without a nudge or phone call from your sales staff [...]
RMR's client Brad Rozansky of The Rozansky Group recently held his second seminar on top tips and tricks for getting your home in shape for sale in the Spring Real Estate Market on 1/29. The seminar was such a success that he will be hosting another seminar on Saturday, February 21st from 10am-Noon at their office. This is a free event, but you need to register! All the information is below. When: Saturday, February 21st, 2015 from 10:00 AM - Noon Where: The Rozansky Group office, 4650 East-West Highway, Bethesda, MD 20814 What: Brad will share an early outlook for the 2015 real estate market to ensure you are equipped to receive top dollar for your home and his expert recommendations into "Pricing and Packaging: The Two Most Important Strategies in Selling Your Home". Attendees will also receive expert insights on several key topics, including: Pricing Strategies: [...]
RMR is proud to announce the promotion of three staff members. You can read the entire press release below: RMR & Associates Announces Three Staff Promotions The award-winning integrated marketing firm recognizes three employees for excellence, contributions to the firm Rockville, MD – February 4, 2015 – RMR & Associates, Inc. (www.rmr.com), one of the Washington, DC Metropolitan Area’s leading integrated marketing, advertising, and public relations firms, announces today that it has promoted three of its staff to new positions within the firm. The employees were also recognized for outstanding service and excellence in the field due to their commitment to the firm over their multi-year tenures. Sandra Schwartzman was promoted to Vice President of Public Relations, Laura Asendio to Senior Account Executive, and Cassey Elder to Account Executive. In their new roles, each of these employees grows their responsibilities and management purview. As Vice President [...]
RMR's client, Kendall Capital, will be hosting a seminar on How to Protect and Grow Your Wealth on Thursday, February 19th. All the information regarding the event can be found below: When: Thursday, February 19, 2015 7:00 PM to 9:00 PM Where: Bethesda Marriott 5151 Pooks Hill Road, Bethesda, MD 20814 Salon 1 of the Congressional Ballroom What: Veteran financial planner Clark Kendall guides you through the maze of financial challenges you may face. In the Growing and Protecting Wealth of Middle Class Millionaires Seminar, you will learn about: The 3 new retirement realities that will affect your savings The 5 winning ways to accumulate wealth The 4 fundamentals of figuring your retirement "magic number" The 3 hidden truths about when to take Social Security How to Register: You can either register online at tinyurl.com/kendallseminar5 and use the discount code "EMAIL4", email Laura Asendio of RMR at firstname.lastname@example.org, [...]
RMR's client Brad Rozansky of The Rozansky Group, a seasoned local expert with over 37 years of expertise, will lead his second seminar on top tips and tricks for getting your home in shape for sale in the Spring Real Estate Market on Thursday, January 29th. This is a free event, but you need to register! All the information is below. When: Thursday, January 29, 2015 at 7:00 PM Where: Bethesda Country Club, 7601 Bradley Boulevard, Bethesda, MD 20817 What: Brad will share an early outlook for the 2015 real estate market to ensure you are equipped to receive top dollar for your home, his expert recommendations into "Pricing and Packaging: The Two Most Important Strategies in Selling Your Home" AND offer you a chance to win ONE MONTH OF FREE STAGING before your house hits the market, just for participating! Attendees will also receive expert [...]
RMR's client, Global Express Limousine (GEL), is offering a New Year's Eve Special, to introduce you to the best transportation service the D.C. area has to offer. Get 50% off a safe ride to your destination! Use Promo Code: GELNewYear Refer a friend and get your next ride FREE! Reserve by phone at 1(800) 777-1227, web, or mobile app. Enjoy your holiday in style and let GEL get you to and from your destination safely!
fractograf is an RMR client and a great idea for you to use at upcoming events such as holiday parties and events! A fractograf transforms the concept of a simple photo mosaic into a new media type that presents an all-in-one digital entertainment experience. It is a great way to showcase events. We compiled some photos that were taken at the recent RMR event and created a way fun way to view them by developing a fractograf. To view the fractograf from RMR's event, please click here and sit back and enjoy the show. To create a fractograf of your own, download the app on iTunes at http://tinyurl.com/fractograf. Thanks, and enjoy creating photo memories that will last a lifetime with fractograf!
On Tuesday, December 9, 2014, RMR's client Network Alliance will be hosting a webinar titled "How to Keep your Business and Personal Data Secure." Register for the webinar by Friday, December 5th for a chance to win an iPad Mini. All the event information can be found here.
On Thursday, November 13, 2014, RMR's client iCore Networks will be hosting an Executive Technology Luncheon in Baltimore featuring the latest industry best practices on leveraging Hosted VoIP and Cloud Services to give your business a substantial market advantage. Topics Include: State of IT -- Staff, Budget & Investment Strategies Best Practices in Cloud Technology to Boost ROI and Improve Productivity Defy Distance: Live Unified Communications Demo and Q&A All guests will receive a complimentary lunch and local Autumn Ale tasting in the Hotel Monaco courtyard. Register today to network with IT executives and discover innovative approaches for incorporating the latest technology into your business model. When: Thursday, November 13, 2014, 12:00 - 3:00 PM Where: Hotel Monaco, 2 N. Charles Street, Baltimore, MD 21201