Whoever said inventing a better mousetrap will make the world beat a path to your door forgot that no one ever bought a product they never heard of.
Andy they definitely never tried to capture the attention of the press, whose editorial decisions and third party credibility determine whether a product or company will shine in the spotlight…or languish in obscurity.
That’s why it’s so remarkable for one public relations firm to consistently help clients gain coverage in the most influential business and trade publications, earn industry recognition, win awards, and increase sales.
Yet at RMR & Associates, that’s exactly what we do.
If you know where your company needs to go, we can answer the question of where you need to be now: in other words, what research and media vehicles are going to get you there. We research, plan and negotiate media locally, regionally and nationally, and our clients receive many services which add value without adding cost. For example, many clients may pay “way below retail” rates and get free reprints, free use of a publication’s subscriber mailing list, or other benefits. We negotiate media using the same strategy we develop for marketing, public relations and advertising. Anything less than the best solution is unacceptable.