RMR OFFERS A FULL RANGE OF MARKETING SERVICES
Whether you’re a national or international brand, or aspire to more modest goals, our marketing, advertising and public relations services will deliver what you need: results.
Our passionate, positive, experienced team of PR and Marketing professionals strives to build great client relationships that stand the test of time; we stress accountability and results in every program by “delivering on the promise of the proposal” time and time again.
OUR CLIENTS SAY
“Robyn and the RMR team put iCore on the map. RMR works big time!”
“We’ve had an amazing and collaborative working relationship! You captured these stories accurately and concisely.”
“I give RMR a glowing review. Thank you for a job well done!”
“The Barbour Group considers RMR a skillful business partner and greatly appreciates the talented group!”
“We were thrilled that our rebranding effort with RMR won best branding campaign in the country!”
“Every company needs a Jim. And a Laura too! I struggle every day to get the simplest things done with other vendors, but you guys are always awesome. I am very grateful.”
We understand your markets and the changes and trends within them. More importantly, we’ve built solid relationships with the business, trade, and consumer press – relationships based on our reputation for sound news judgment and a track record of bringing only the most newsworthy products, companies, and events to editors’ attention.
ADVERTISING & CREATIVE SERVICES
We offer exactly what you’re looking for in an award-winning creative agency: Proven business-to-business and high tech marketing communications experience for products, services, and companies in your field. The understanding that your needs are different.
NEWS & EVENTS
RMR Helps House Buyers of America Hit the Mark with a Direct Response TV Campaign The client’s commitment to long-term growth led the decision to retain one of the area’s leading marketing and public relations firms Rockville, MD – April 9, 2019 – RMR & Associates, Inc. (RMR) announces today that the direct response TV advertising campaign it has planned and implemented for its client, House Buyers of America, Inc. (House Buyers) has been a critical element in the dramatic increase in the lead generation, engagement, and sales growth the company has seen over the past six-months. The integrated campaign included more than 5,000 ads running over top network television stations in the Washington, DC region, the 6th largest media market in the country. To-date, it has generated the following key results: Overall website traffic increased by 53%; Website leads increased by over 77%; and Leads and information requests more than doubled. To achieve these results, RMR leveraged its decades-long experience and success in direct response marketing, digital advertising, call center operations, and TV advertising to develop a fully-customized, integrated campaign. The media buys centered on local contacts and outlets for a regional, as opposed to a typical national campaign, [...]
Imagine that you are shopping - it doesn’t matter whether you’re grocery shopping or preparing to buy large, high-tech office equipment – and you have the choice of buying from a well-known company with a good reputation, or one you’ve neither seen nor heard of before. Which one would you choose? Whether you’re deciding on a box of cereal or a high-end car, your choice is clear. People want to do business with someone they trust. And you can’t trust someone you’ve never heard of, can you? Build their trust to get the sale. If your company’s name isn’t on the tips of your buyers’ tongues, how do you gain their trust so they’ll buy from you? Fortunately, this isn’t the puzzle it may seem to be. In marketing, we know the formula for building trust: Consistency of Message + Frequency over Time = TRUST Or, simply put, consistency over time builds trust. Determine your most compelling message for your target audience. Then, regardless of the media you decide to use, get that message in front of your audience on a regular basis over a period of time. Top-of-Mind Awareness is the key. This formula has been tested and proven, [...]