RMR Announces Omega World Travel & Cruise.com as new clients
The Award-Wining Integrated Marketing Firm adds Travel Agency and Cruise Specialist to Growing Client Roster


Rockville, MD – May 31, 2012 – RMR & Associates, Inc. (www.rmr.com), one of DC Metro’s leading integrated Marketing, Advertising, and Public Relations firms, announced today the addition of two new clients to its growing roster, Omega World Travel and Cruise.com.


Omega World Travel is the fourth largest travel management company in the United States.  Launched by Gloria Bohan in 1972, Omega World Travel provides technology-based travel solutions—as well as personalized service at 200 locations worldwide—to a diverse clientele: from Fortune 500 companies and the federal government to individual leisure travelers.


Cruise.com was launched in 1998 and is one of the largest web sites specializing in cruises on the Internet.  Cruise.com, a subsidiary of Omega World Travel, utilizes advanced search and booking technologies coupled with high levels of traditional service, rich and varied website content and exceptional value to create long-term travel relationships with consumers.


RMR is working to harness the power of social media to continue to build these strong brands as the travel industry continues to become more innovative.  As part of the marketing communications program, RMR is spreading the word about both of these companies’ expertise on a number of current events and industry changes, including technology advancements.


“We are excited to be working with both Omega World Travel and Cruise.com,” said Robyn Sachs, President of RMR. “Both of these companies have had a large amount of success during their years in business, and the RMR team looks forward to the challenge of continuing to position them as leaders in their industry.”


About RMR & Associates

Headquartered in Rockville, MD, RMR & Associates, Inc. (RMR), has been addressing the unique needs of clients serving commercial, B2B, government and IT sectors for more than 20 years. RMR’s integrated marketing includes public relations, social media, advertising, direct mail, media buying, list rental, website design and interactive marketing. RMR’s unique national experience and knowledge base has helped to build an extensive network of key contacts among venture capitalists, key organizations and key business leaders. With more than 400 product and company rollouts and repositionings, RMR has garnered results for local, national and international clients such as AOL, Insoft Corporation (acquired by Netscape), Telogy Networks (acquired by Texas Instruments), and consumer accounts such as Subway, .ORG, the Public Interest Registry and UMUC.

For more information on RMR, please contact Seth Mininsohn at RMR & Associates, Inc., 5870 Hubbard Drive, Rockville, MD, 20852 by phone at (301) 230-0045 ext. 360 or by e-mail at smininsohn@rmr.com. General information can be obtained by accessing the Web site at www.rmr.com.


About Omega World Travel

Omega World Travel is a woman-owned, diversity supplier, and the fourth largest travel management company in the U.S. Headquartered in Fairfax, Va., Omega World Travel services corporate, government, meeting, and leisure clients throughout the U.S., Europe, the Middle East and Asia.  Omega World Travel also owns Cruise.com, one of the largest sellers of cruises on the Internet, and TravTech, a software development company. For additional information about Omega World Travel please visit: OmegaTravel.com


About Cruise.com

Established in 1998, Cruise.com is one of the Internet’s largest cruise specialists. Cruise.com offers comprehensive itineraries and ship details for more than 70 cruise lines worldwide at the most competitive prices and is one of the top sellers of cruises on the Internet. Cruise.com was recently named Travel Agency of the Year by Vacation.com. Cruise.com is a wholly-owned subsidiary of Omega World Travel, Inc.Travelers interested in booking their cruise can contact Cruise.com at 866-401-0895 or visit their website at www.cruise.com