The IHOb stunt isn’t permanent, but what of its effects? There are at least two major lessons that you can take from this stunt: the power of branding and the importance of innovation.
Is IHOb A Big Nothing Burger?
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The IHOb stunt isn’t permanent, but what of its effects? There are at least two major lessons that you can take from this stunt: the power of branding and the importance of innovation.