Public relations tactics allow companies to effectively make strategic decisions and communicate more clearly with their audience. Check out the Huffington Post article below for more information! How to Develop a Successful PR Strategy
As the world of public relations evolves, so do the tools necessary for success. Check out these 7 useful tools to help any public relations company achieve their goals! Click the Forbes article below to read more! 7 PR Tools That Will Help You Earn And Track Media Attention
The growth of social media platforms has altered the world of PR as we know it. That is why as a PR professional you need to be flexible with your schedule and editorial calendar. A PR Pro’s Guide to Creating and Maintaining an Editorial Calendar
Read this Small Business Trends Article discussing how "83% of Small Businesses Believe Their Digital Marketing is Working..."
Bad luck with your marketing strategy? These tips could help! 10 Marketing Strategies to Fuel Your Business Growth
Instagram officially launched IGTV on Wednesday, a platform for longer form video content. Will this put a dent in YouTube’s dominance over web video? It's not TV, It's Instagram: New App Built For Longer Video
The IHOb stunt isn’t permanent, but what of its effects? There are at least two major lessons that you can take from this stunt: the power of branding and the importance of innovation. Is IHOb A Big Nothing Burger?
Good ads are works of art, as anyone in the field will tell you. But how do you make art out of Big Data? Hire a scientist. Make Your Ads Works of Art but Your Marketing Plan Needs to be All Science
General Data Protection Regulation is here! Are you up to speed with what it means for you and your business? Read this article for a good overview of what it means, common misconceptions, and how to comply with the new laws even if you aren’t in the EU. Europe's GDPR to Set New Standards in Data Protection and Privacy Law
Now that we're exactly halfway into 2018, do you see any of these predictions from 2017 coming true in front of you? 10 Social-Media Trends to Prepare for in 2018