Monthly Archives: October 2021

Use the tips in this article in Forbes to combine the right mix of marketing strategies. READ HERE

By Robyn Sachs, President & CEO of RMR & Associates Marketing your business in a digital landscape requires new channels and methods to engage target audiences and convey your message. If you’re not familiar with podcasting and the tremendous benefits it can offer to your business, there’s never been a better time. Far from a new tool, podcasting has become a central strategy to build brand awareness and thought leadership positioning. Don’t wait any longer and miss out on what having a podcast can do for you and your business. Here are just a few of the benefits you’ll likely see. Brand yourself as a thought leader and build trust Incorporating podcasts into your larger marketing strategy is a great way to cement your status as an expert and luminary in your industry. You have the ability to speak on a specific topic on a platform that you control, and the continued visibility you establish by regularly podcasting on timely topics affecting your industry and customers earns you recognition and trust that can lead to growth through new clients and referrals, as well as other related opportunities to build your brand, such as contributed articles and press interviews. Make more [...]

Use the 4 tips in this article in Inc. to best market your business. READ HERE