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Does Your Brand Match Your Culture?

Does Your Brand Match Your Culture? By Robyn Sachs, President and CEO of RMR & Associates Your company’s brand is its image, or how people perceive the company. Typically, the true brand can be found within the company’s culture. So brand changes must start from within. Read more below to learn about understanding what your company’s brand truly is and if it’s not what you want it to be, how you can try to change it. It takes more than luck!   Your Brand is your Company's Identity Before you can change your brand or culture, you have to know what it is. In order to change your company’s brand, you have to first understand what it is and how you developed it. Your company’s brand is its image, or how people perceive the company. A brand isn’t something you give yourself or your company. It isn’t necessarily what management wants it to be. It’s given to you by other people based on how they feel about you. A CEO or marketing team can define what they want the company’s brand to be. They can try to affect it through marketing materials, ads, and tag lines. But, if people still don’t believe in [...]

By | 2018-03-13T22:05:40+00:00 March 13th, 2018|News & Events, RMR|Comments Off on Does Your Brand Match Your Culture?

Vonage to host Executive Technology Luncheon

On Thursday, November 19, 2015, RMR's client Vonage will be hosting an Executive Technology Luncheon to bring together the DMV's elite business leaders to explore the meaning of Better in Unified Communications (UC) and Cloud technologies.  All the event information is included below.   Executive Technology Luncheon: Hosted by Vonage Take your business to the next level at the Vonage Business Executive Technology Luncheon. This exclusive luncheon will bring together the DMV's elite business leaders to explore the meaning of Better in Unified Communications (UC) and Cloud technologies.       Join more than 150 executives across IT, Administration and Operations to uncover best practices in Hosted VoIP, Unified Communications, and Cloud.       Enjoy an afternoon of live demos and networking, coupled with a complimentary seated lunch and open bar.       Space is limited, so register early to guarantee your spot!                                                                                                                                                                                                             Date: Thursday, November 19, 2015 Time: 11:30 am - 3:00 pm Location: The W Hotel, 515 15th Street NW, Washington, DC 20004 Cost: Free; Space is limited Register Now

By | 2015-11-04T15:38:08+00:00 November 4th, 2015|News & Events, RMR|0 Comments

RMR to co-host CXO-only event

On Wednesday, October 21, 2015, RMR will co-host a CEO Boardroom's "CXO Only" Business Education Luncheon "How Corporate Culture can Impact your Bottom Line from Branding to Employee Engagement?" This is a CXO-only event and space is limited.  If you qualify, please RSVP below.     Is There Still Time for Corporate Culture to Impact Your Bottom Line in 2016? The 2015 Denison Organizational Culture Survey concluded that companies that scored in the top 50% of corporate culture have an EBITDA 2.5 times higher than those companies that scored in the bottom 50%. These companies also enjoy 5 times the sales growth.  Yes! Learn How! In this exclusive "CXO"-only luncheon, our panel of experts will describe what leading businesses are doing to insure they meet or beat this year's objectives and what actions every business should be considering now. Specifically, guests will learn: *   The definition of Corporate Culture and how it relates to your bottom line;  *   When it comes to Corporate Culture, your Brand matters, find out how they work together and how to get the best ROI; and *   The best practices for employee engagement that will positively impact your bottom line and employee retention. Event Details:   Host: Steven Abramowitz, [...]

By | 2015-09-17T14:16:44+00:00 September 17th, 2015|News & Events, RMR|0 Comments

Don’t miss iCore’s UC & Cloud Connect Event

On Wednesday, August 19, 2015, RMR's client iCore Networks will be hosting a UC & Cloud Connect Networking Event for CTO's, CIO's, and IT Professionals, featuring information on Best Practices in Hosted VoIP, Unified Communications & Cloud Services.  All the event information is included below.   Executive Tech Networking Event: Hosted by iCore Networks UC & Cloud Connect (complimentary) at Sullivan's Steakhouse in Baltimore, MD - Collaborate with confidence at iCore's UC & Cloud Connect, an exclusive networking event bringing together Baltimore's elite tech execs, held Wednesday, August 19th at Sullivan's Steakhouse. Register Today    Join local CTOs, CIOs, and Directors of IT to share best practices around Hosted VoIP, Unified Communications, and Cloud.   Enjoy an evening of networking, cocktails, and hors d'oeuvres at this complimentary event. Space fills up fast, so register early to guarantee your spot!   All attendees will be entered into a Prize Raffle for a chance to win a Polycom® SoundStation® IP 6000 (SIP-based IP conference phone).   Date: Wednesday, August 19, 2015 Time: 5:00 - 8:00 pm Location: Sullivan's Steakhouse 1 E Pratt Street, Suite 102 Baltimore, MD Cost: Free; Space is limited   Register Now

By | 2015-08-13T15:18:56+00:00 August 13th, 2015|News & Events, RMR|0 Comments

Don’t miss iCore’s UC & Cloud Connect Event

On Wednesday, June 17, 2015, RMR's client iCore Networks will be hosting a UC & Cloud Connect Networking Event for CTO's, CIO's, and IT Professionals, featuring information on Best Practices in Hosted VoIP, Unified Communications & Cloud Services.  All the event information is included below.   Executive Tech Networking Event: Hosted by iCore Networks UC & Cloud Connect (complimentary) at the Gryphon in Washington, DC Register Today      Collaborate with confidence at iCore's UC & Cloud Connect, an exclusive networking event bringing together Washington, DC's elite tech execs, held Wednesday, June 17th at the Gryphon.      Join local CTOs, CIOs, and Directors of IT to share best practices around Hosted VoIP, Unified Communications, and Cloud.      Enjoy an evening of networking, cocktails, and hors d'oeuvres at this complimentary event.      Space fills up fast, so register early to guarantee your spot!                                                                                                                                                                                       Date: Wednesday, June 17, 2015 Time: 5:00 - 8:00 pm Location:  The Gryphon 1337 Connecticut Ave, NW Washington, DC 20036 Cost:  Free; Space is limited  Register Now

By | 2015-06-04T17:11:59+00:00 June 4th, 2015|News & Events, RMR|0 Comments

2015 Rays of Light in the Darkness Dinner

RMR's client, The Endowment for Middle East Truth (EMET), is inviting RMR clients and friends to their 9th Annual Rays of Light in the Darkness Dinner. It will be a wonderful evening with leading Members of Congress from both parties, and I hope you will join us!   Please follow the link (included below) to register.   When:  Thursday, June 18th, 2015 at 7:00 pm (Cocktail Reception at 6:00 pm)                                                                                                                                                                                                        What:  Please join EMET in honoring this year's "Speaker of Truth" awardees including Arkansas Senator, Tom Cotton; Texas Congressman, Louie Gohmert; Canadian Parliamentarian, Irwin Cotler; Talk Show Host and Author, Erick Stakelbeck; Muslim Zionist, Kasim Hafeez; and Founder of the World Values Network, Rabbi Shmuley Boteach   Where:  Washington, DC (For security purposes, the location will be disclosed when you register)   Register:  To register online, please click here.  For security, you must pre-register by June 5, 2015.   Inquiries at: 202.601.7422 or info@emetonline.org.   Dietary Laws observed

By | 2015-05-27T14:08:59+00:00 May 27th, 2015|RMR|0 Comments

ICAT Logistics Provides support to Haiti

RMR's client, ICAT Logistics, recently completed a successful philanthropic effort with its partner, Rendez-vous: Haiti, to provide transportation to a Haitian orphanage in need.  The clip from Business Monthly talking about this partnership can be found below:  

By | 2015-05-22T13:10:03+00:00 May 22nd, 2015|Blog, RMR|0 Comments

Client Testimonials

Have you checked out the Testimonials page (https://rmr.com/our-clients/testimonials/) on the RMR website yet?  We are always thrilled to hear from happy clients and continue to update this page, including the recent testimonial from Michael Sanzi, CEO of Big Brothers Big Sisters of the National Capital Area!

By | 2015-05-21T12:56:57+00:00 May 21st, 2015|Blog, RMR|0 Comments