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RMR Hires Veteran Reporter for Account Management Position ROCKVILLE, MD- July 8, 2009- RMR & Associates Inc., www.rmr.com, a recognized leader in integrated advertising, marketing and public relations, announced today the expansion of their leadership team with the appointment of Vanessa Meccarielli as a Public Relations Associate.   “We are so fortunate during this economic time period that RMR continues to grow and expand our client base and services,” said Robyn Sachs, President and CEO of RMR & Associates, “We continue to see a strong demand for marketing and public relations services and Vanessa’s journalism experience and background will allow RMR to stay competitive, continue to grow and meet this strong demand.”   Vanessa Meccarielli brings to RMR her well-rounded background and experience in account management, communications and media. Vanessa’s contrast of journalism and marketing backgrounds will allow RMR to expand their client base and services with a new level of expertise. Prior to joining RMR, Vanessa worked in public relations, marketing, business development and advertising sales in a diverse range of industries from technology to hospitality. Most recently, Vanessa worked at Bisnow as a reporter for “The Scene,” where she managed local clients while providing editorial coverage of local [...]

iCore chooses RMR as PR Firm of Record Leading DC Metro Enhanced VoIP Provider selects Leading Integrated Marketing Firm MCLEAN, VA- March 25, 2009- As part of an ongoing effort to promote iCore as the leading Enhanced VoIP provider, iCore has announced that it has retained RMR & Associates, Inc., a top twenty-five PR agency in the Washington Business Journal's Book of List, as the company’s Public Relations Agency. RMR & Associates will spearhead a national public relations campaign that will include aggressive media relations execution, analyst relations, marketing communications and branding initiatives. Additionally, the firm will help guide communication strategy surrounding iCore’s “Going Green” campaign and to focus on: Introducing new levels of customer service & automation tools Providing recognition to our customers for “going green” Positioning iCore as an industry & knowledge leader in the enhanced VoIP space "RMR is thrilled to be working with iCore and a visionary like Steve Canton." said Robyn Sachs, President and CEO of RMR. "In an industry where companies have a hard time differentiating themselves, iCore is a clear leader in enhanced VoIP in the Metro area. RMR looks forward to helping iCore expand that leadership position."   "We are very excited [...]

Robyn Sachs named to “2009 Smart100” by Washington SmartCEO Magazine Exclusive group of CEOs selected for Leadership, Strategic Vision and Character ROCKVILLE, MD- February 20, 2009- Robyn Sachs, president & CEO of RMR & Associates, has been selected to an exclusive group of CEO’s, the 2009 Smart100 by Washington SmartCEO Magazine. Assembled by an independent committee, the Smart100 program features CEO’s who were selected for his or her Leadership, Strategic Vision and Character.   With Sachs’s leadership and guidance, RMR & Associates has become an award-winning, dynamic, and consistently successful integrated marketing and public relations firm that has gained significant recognition within the metro Washington, DC area. The majority of RMR’s work has been within the business-to-business market. RMR offers a full range of marketing services including: Marketing, Public Relations, Web Marketing, Advertising, Direct Mail, Media, and Research. October 2007 marked the official 20-Year Anniversary of RMR, and aside from award-winning client service and creative work, this includes nearly 400 corporate roll-outs that RMR has implemented.   “It’s the great team at RMR that makes it all work. As well as great clients, which I gladly dedicate this award to them!” said Robyn M. Sachs, President of RMR.   Along [...]

RMR & Associates, Inc. helps improve the business of home improvement Agency adds two new accounts – Aladdin Carpet & Tile Center and Windsor Construction Group ROCKVILLE, MD – February 6, 2008 – In response to a 27-year low in new home construction, homeowners are turning to home remodeling/improvement projects to add value to their real estate investments. RMR & Associates, Inc. (www.rmr.com), one of DC Metro’s leading integrated Marketing, Advertising, and Public Relations firms, announced today the addition of two new clients to its growing roster who have already seen business benefits from today’s housing market. Working with RMR, the unique needs of each client will be addressed, enabling Aladdin Carpet and Tile Center and Windsor Construction Group to increase their corporate value and attract new business in the home remodeling/home improvement industry.   Aladdin Carpet and Tile Center (www.aladdincarpet.com or www.tilecenters.com) is a full-service flooring and home remodeling company that brings an unprecedented level of professionalism, service and ethics to the industry. Aladdin Carpet and Tile Center also offers several exclusive product lines from well-known purveyors, such as Karastan, Stainmaster Ultralife, whose products Aladdin Carpet and Tile Center is the only company in Maryland to guarantee for 15 [...]

Robyn Sachs named to “Top 25 CEO’s You Need to Know” by Gazette of Politics and Business ROCKVILLE, MD – September 5, 2008 – Robyn Sachs, president and CEO of RMR & Associates, has been chosen as one of the leading CEOs in Maryland by the Gazette of Politics and Business’s “25 Top CEOs You Need To Know” list. The special report, which appeared in the Gazette of Politics and Business’s today’s issue, profiles executives from across Maryland who have been outstanding examples of top performing CEOs. Sachs’ recognition helps to illustrate that women can rise through the ranks and become leaders in the world of business.   Sachs began her career in 1984 as the first account executive of a small, retail-focused agency called RMR Advertising. With assistance from her family, she bought the agency in 1987, became its president, added a public relations element, and refocused its mission to serve clients in the business-to- business and tech arena.   Under Sachs’ direction, RMR & Associates Inc. has become an award-winning, dynamic, and consistently successful integrated marketing and public relations firm who has gained significant recognition within the metro Washington, DC area. The majority of RMR’s work over the [...]

RMR & Associates brings home awards left and right Agency wins Gold and Honorable Mention in MarCom Awards. ROCKVILLE, MD- March 12, 2008- RMR & Associates, Inc., (www.rmr.com), a recognized leader in integrated advertising, marketing and public relations announced today that they have brought home the gold. RMR won awards in the MarCom Awards 2007 Competition, a Gold MarCom award for their work on a seven series advertisement campaign for their client, Red Rock Canyon Grill, as well as an Honorable Mention for their work on “Innovative Track Wrap”, an advertisement and billboard campaign for their client, First Call Office Products.   “It’s nice to receive an award and showcase our clients at the same time,” said Robyn Sachs, President of RMR. “Each company brought a unique creative challenge to RMR. We are most excited when our clients win in the marketplace and it’s exciting to be recognized for our creative work as well.”   The Red Rock Canyon Grill Series of 7 Restaurant advertisement campaign and the First Call Office Products, Innovative Track Wrap advertisement and billboard campaign were designed to increase brand image and awareness for both companies in and around the Washington Metro area.   MarCom Awards [...]

One Of Washington's Top Marketing Firms Marks a 20-Year Milestone Company has stayed successful despite the ups and downs of the marketplace ROCKVILLE, MD-October 23, 2007- RMR & Associates, the Rockville-based, woman-owned marketing, public relations and advertising firm marks its 20th anniversary today, and president Robyn Sachs and her employees truly have seen it all.   “We’ve seen dot coms boom, bust and boom again,” noted Sachs. “We’ve seen every part of technology fall in and out of favor with venture capitalists and Wall Street.”   Some of RMR’s clients have become dominant players in their industries (AOL) or raised their profile to become attractive takeovers (Telogy, acquired by Texas Instruments). Others have disappeared, or changed so radically that their founders wouldn’t recognize them.   Consistently named to the list of Top 25 Public Relations Firms by The Washington Business Journal, RMR’s award-winning client service and creative work includes nearly 400 corporate roll-outs that RMR has implemented. The company’s 20-year roster of clients includes AOL, USA Today, Duron Paints, Texas Instruments, PostNewsweek Tech Media, Capterra, eStara and many others.   “Many companies don’t make it to the 20-year mark,” said Sachs. “We’ve not only made it, but we’re thriving and [...]

RMR Adds New Accounts to its Growing Client Base Capterra, Family Quality Of Life, and VioSync choose RMR   ROCKVILLE, MD – September 4, 2007 – RMR & Associates, Inc. (www.rmr.com), one of DC Metro’s leading integrated Marketing, Advertising, and Public Relations firms for B2B companies, announced today the addition of three new clients to its growing roster. Working with RMR, the unique needs of each client will be addressed, enabling Capterra, Family Quality of Life (QoL), and VioSync to increase their corporate value in their respective industries.   Capterra (www.capterra.com) is the leading online destination for business software buyers. Capterra users can quickly find and compare software solutions from a database of thousands of software companies. Enterprise software vendors can benefit from several performance-based lead generation options. Founded in 1999, Capterra has helped millions of people select the right software solution for their organizations, while providing the ideal online channel for software vendors to reach qualified and active buyers.   The Family Quality of Life System is an innovative, yet practical solution to many of the daily problems plaguing families in the current age. Brett Burton takes the 5 ‘best practices’ of the business world and applies them to [...]